Terms of Service

Last updated: March 17, 2026

1. Agreement to Terms

These Terms of Service ("Terms") constitute a legally binding agreement between you ("you" or "User") and Little Thread Co ("Company," "we," "us," or "our"), governing your access to and use of the Adalyzer web application and related services (the "Service"). By creating an account or using the Service, you agree to be bound by these Terms and our Privacy Policy. If you do not agree, do not use the Service.

If you are using the Service on behalf of an organization, you represent and warrant that you have the authority to bind that organization to these Terms, and "you" refers to both you individually and the organization.

2. Description of the Service

Adalyzer is a software-as-a-service (SaaS) platform that helps advertisers and agencies analyze the performance of their Meta (Facebook/Instagram) advertising campaigns. The Service provides:

  • Integration with Meta Ads Manager via authorized OAuth connection.
  • Syncing and display of ad performance metrics and creative data.
  • Analytics dashboards for performance, creative, and copy analysis.
  • AI prompt generation tools based on ad performance data.
  • Multi-tenant organization management with role-based access.

3. Account Registration and Security

To use the Service, you must create an account by providing accurate and complete information. You are responsible for:

  • Maintaining the confidentiality of your account credentials.
  • All activities that occur under your account.
  • Promptly notifying us of any unauthorized access or use of your account.

We reserve the right to suspend or terminate accounts that provide false information, violate these Terms, or pose a security risk.

4. Meta Platform Integration

The Service integrates with Meta platforms through Facebook Login and the Meta Marketing API. By connecting your Meta account, you acknowledge and agree that:

  • You authorize Adalyzer to access your Meta ad account data as described in our Privacy Policy.
  • Your use of Meta data through the Service is subject to Meta's Terms of Service and Meta Platform Terms.
  • You are solely responsible for ensuring you have the necessary rights and permissions to access the ad accounts you connect.
  • You may revoke Adalyzer's access at any time through the Service settings or your Facebook Business Integrations settings.
  • We do not control Meta's services, and we are not liable for any disruptions, changes, or limitations imposed by Meta on API access.

5. Acceptable Use

You agree not to:

  • Use the Service for any unlawful purpose or in violation of any applicable laws or regulations.
  • Access or attempt to access ad accounts or data you are not authorized to view.
  • Reverse engineer, decompile, or disassemble any part of the Service.
  • Interfere with or disrupt the Service, servers, or networks connected to the Service.
  • Use automated means (bots, scrapers) to access the Service except through our documented APIs.
  • Resell, redistribute, or sublicense access to the Service or any data obtained through it without our prior written consent.
  • Use Meta data obtained through the Service in any manner that violates Meta's policies, including using it for surveillance, discrimination, or unauthorized profiling.
  • Upload malicious code, viruses, or any material designed to damage or impair the Service.

Violation of these restrictions may result in immediate termination of your account and legal action.

6. Intellectual Property

6.1 Our Intellectual Property

The Service, including its design, features, code, documentation, logos, and trademarks, is owned by Little Thread Co and protected by intellectual property laws. These Terms do not grant you any right, title, or interest in the Service except the limited right to use it in accordance with these Terms.

6.2 Your Data

You retain all rights to the data you provide to the Service, including your Meta advertising data. By using the Service, you grant us a limited, non-exclusive license to process, store, and display your data solely for the purpose of providing and improving the Service.

6.3 Feedback

If you provide suggestions, ideas, or feedback about the Service, you grant us a non-exclusive, royalty-free, perpetual license to use, modify, and incorporate such feedback into the Service without obligation to you.

7. Fees and Payment

  • The Service may include free and paid tiers. Pricing and feature availability are described on our website and may change with reasonable notice.
  • Paid subscriptions are billed in advance on a recurring basis (monthly or annually). You authorize us to charge your payment method for all applicable fees.
  • All fees are non-refundable except as required by law or explicitly stated otherwise.
  • If payment fails, we may suspend your access to paid features until the outstanding balance is resolved.

8. Termination

8.1 By You

You may stop using the Service and delete your account at any time through the account settings. Upon deletion, we will remove your data in accordance with our Privacy Policy. For detailed instructions on how to delete your data, see our Data Deletion Instructions.

8.2 By Us

We may suspend or terminate your account at any time if you violate these Terms, engage in fraudulent activity, or if continued provision of the Service becomes impractical due to legal, technical, or business reasons. Where possible, we will provide reasonable notice before termination.

8.3 Effect of Termination

Upon termination, your right to use the Service ceases immediately. We will delete your data within 30 days, except as required to comply with legal obligations, resolve disputes, or enforce our agreements. Sections 6, 9, 10, 11, 12, and 13 survive termination.

9. Disclaimers

THE SERVICE IS PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

Without limiting the foregoing, we do not warrant that:

  • The Service will be uninterrupted, error-free, or secure.
  • Data synced from Meta will be complete, accurate, or current — data accuracy depends on Meta's API and your ad account configuration.
  • The analytics, insights, or prompt suggestions provided by the Service will produce specific advertising outcomes or results.
  • The Service will be compatible with all devices, browsers, or third-party services.

You acknowledge that advertising performance depends on many factors outside our control, and you use the Service's analytics and recommendations at your own discretion and risk.

10. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL LITTLE THREAD CO, ITS OFFICERS, DIRECTORS, EMPLOYEES, OR AGENTS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, DATA, BUSINESS OPPORTUNITIES, OR GOODWILL, ARISING OUT OF OR RELATED TO YOUR USE OF OR INABILITY TO USE THE SERVICE, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

OUR TOTAL AGGREGATE LIABILITY TO YOU FOR ALL CLAIMS ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICE SHALL NOT EXCEED THE GREATER OF (A) THE AMOUNT YOU PAID US IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM, OR (B) ONE HUNDRED U.S. DOLLARS ($100).

SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF CERTAIN DAMAGES, SO SOME OF THE ABOVE LIMITATIONS MAY NOT APPLY TO YOU.

11. Indemnification

You agree to indemnify, defend, and hold harmless Little Thread Co and its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable attorneys' fees) arising out of or related to:

  • Your use of the Service.
  • Your violation of these Terms.
  • Your violation of any third-party rights, including Meta's terms and policies.
  • Your advertising content or campaigns analyzed through the Service.

12. Dispute Resolution

Any dispute arising out of or relating to these Terms or the Service shall first be attempted to be resolved through good-faith negotiation. If the dispute cannot be resolved within 30 days, it shall be resolved through binding arbitration administered under the rules of the American Arbitration Association, conducted in the state where Little Thread Co is headquartered. Each party bears its own costs and attorneys' fees unless the arbitrator determines otherwise.

YOU AGREE THAT ANY DISPUTE RESOLUTION PROCEEDINGS WILL BE CONDUCTED ON AN INDIVIDUAL BASIS AND NOT IN A CLASS, CONSOLIDATED, OR REPRESENTATIVE ACTION. You may opt out of this arbitration agreement by notifying us in writing within 30 days of first agreeing to these Terms.

13. General Provisions

13.1 Governing Law

These Terms are governed by the laws of the State of Delaware, United States, without regard to its conflict of laws provisions.

13.2 Entire Agreement

These Terms, together with the Privacy Policy, constitute the entire agreement between you and us regarding the Service and supersede all prior agreements and understandings.

13.3 Severability

If any provision of these Terms is held invalid or unenforceable, that provision will be modified to the minimum extent necessary, and the remaining provisions will continue in full force and effect.

13.4 Waiver

Our failure to enforce any right or provision of these Terms does not constitute a waiver of that right or provision.

13.5 Assignment

You may not assign or transfer these Terms or your rights under them without our prior written consent. We may assign our rights and obligations without restriction.

13.6 Changes to Terms

We may modify these Terms at any time. Material changes will be communicated by updating the "Last updated" date and, where appropriate, providing additional notice. Continued use of the Service after changes take effect constitutes acceptance.

14. Contact Us

For questions about these Terms, please contact us:

See also our Privacy Policy.